New Balance 990v7 "Kool Grey" — Release Date, Price & Where to Buy

The New Balance 990v7 Made in USA lands in the colorway the 990 line was built on — “Kool Grey”, grey suede and mesh over a cream and slate midsole. It drops today, Friday November 6, at 10:00 AM ET at New Balance for $200 — and it is already available now at Level Shoes for $200 if you want to skip the drop-time rush.

Price: $200  •  Style code: U990GR7

Colorway: Kool Grey

Availability (checked Nov 6): live now at New Balance — behind an online queue with a long wait as of late morning — and in stock now at Level Shoes with no queue.

New Balance and Level Shoes are not affiliate partners — those are regular retailer links. Price and stock checked November 6, 2026 and can change.